What is a Press Kit? A Press Kit, often referred to as a media kit or a promo package, is a collection of music marketing tools that will help increase overall media exposure and to help increase future bookings, radio airplay and draw attention to your project from the music industry representatives.
Why do you need Press Kits?
Marketing and promoting your project effectively in todays music industry requires a few staples including a website, interview, recorded music, live performances, biography, etc... Equally important is a media kit designed to effectively market you as an artist or your band to record labels, booking agents, venue promoters, radio directors, potential investors and other music reps. Press Kits are an industry standard and are required on many levels for making industry contacts.
At M.I.H. Entertainment, Inc., we understand the importance of the first impressions and understand the critical importance of an effective promotional package. Our focus is to provide you with a Press Kit package that will incite curiosity and heighten interest in you or your band at first glance. We will facilitate the creation of a complete and progressive Press Kit. We will walk you through each process to ensure your package will rival that of the most professional and established industry artists. Your Press Kits will include your bands information on an impressive color printed all-inclusive folder accentuated by an EPK (Electronic Press Kit) with a complete dynamic presentation of your project. A benefit to this layout is that there will be no loose papers to potentially be lost or thrown away. The recipient of your promotional package will find an easy-to-access and very informative presentation of your entire project.
venue promoters, radio directors, potential investors and other music reps. Press Kits are an industry standard and are required on many levels for making industry contacts.
